Reach
Incremental reach
1. Philips
80.79%
18.4%
2. Media Markt
76.36%
13.3%
3. Arçelik
74.97%
15.3%
4. Nescafe
74.83%
22.5%
5. Migros
74.82%
20.8%
6-14
15. Vodafone
63.39%
25.1%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (7 channels: ATV, Kanal D, Star TV, Show TV, Fox TV, TV8 and TRT1), PC and Mobile (applications: Facebook, YouTube, Instagram, TikTok and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of people to whom at least one advertisement was displayed or broadcast – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with a built-in meter for mobile). More about gemiusAdReal.

+25.1%

Best Incremental reach

In top 20

Vodafone