Reach
Incremental reach
1. Biedronka
78.17%
10.2%
2. Lidl
76.79%
12.4%
3. Media Expert
75.67%
11.7%
4. Allegro.pl
75.48%
20.4%
5. Plus
66.84%
5.7%
6
7. Netflix
65.21%
22.4%

gemiusAdReal is an independent single-source-fuelled research covering all brands’ advertising activity on TV (top 48 channels), Radio (top 6 stations), PC and Mobile (applications: Facebook, YouTube, Instagram, TikTok and web browsers). The research allows for monitoring and in-depth analysis of third-party cross-media campaigns and strategies of all advertisers on the market. It is based on a panel, i.e. a representative group of people to whom at least one advertisement was displayed or broadcast – including smartphone users - who have research software installed on their primary-choice device (a browser extension for desktop usage & a specially provided smartphone with a built-in meter for mobile). More about gemiusAdReal.

+22.4%

Best Incremental reach

In top 20

Netflix